Red Bull announces $200m record-breaking apparel deal | F1

Red Bull and sportswear brand Castore have announced an extension to their partnership which they describe as “record-breaking”. The deal is “worth in excess of $200m” and is the “largest ever apparel partnership in Formula 1 with regard to longevity and value”. It is “the single largest commitment by duration and value of a sportswear brand in the history of motorsports”. Red Bull and Castore first became partners two years ago. Drivers Max Verstappen and Sergio Perez wear Castore clothing in the F1 paddock as part of their Red Bull attire. Castore says their clothing “uplifts athletes with the edge…

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Brain Biotech, AMSilk patent protein for performance apparel

The success of the partnership lies in the modification of structural proteins at the amino acid level, facilitated by Brain Biotech’s technologies. Credit: Shutterstock. Brain Biotech and AMSilk’s collaboration focuses on the development of high-performance protein-based fibers tailored for various applications within the textile sector. The joint venture has culminated in the registration of a Patent Cooperation Treaty that aims to showcase the potential of spider silk in creating sustainable textile solutions. The success of the partnership is said to lie in the modification of structural proteins at the amino acid level, facilitated by Brain Biotech’s technologies. Dr Alexander Pelzer,…

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Huge ‘gap’ remains between apparel sector best practice, industry norms

Image Courtesy : blog.lio.io The Sustainable Terms of Trade Initiative (STTI) believes there is a “sizeable gap” to bridge between the apparel industry’s best practices and industry norms and the halted EU CSDDD sends the wrong message to manufacturers keen to follow European environmental legislation. Stakeholders explored how laws and ethical business practices interact in the apparel industry during a closed conversation at the 10th OECD Forum on Due Diligence in the Garment and Footwear Sector in Paris, which was organized by the OECD and the Sustainable Terms of Trade Initiative (STTI) . Due diligence-aligned contracts were among the useful…

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Bangladesh to export non-cotton garments worth $42bn by 2032

TBS Report 03 March, 2024, 03:30 pm Last modified: 03 March, 2024, 06:32 pm Representational image. Photo: Pixabay “ Representational image. Photo: Pixabay The use of non-cotton fiber in garment production in Bangladesh increased to 29% from 25% over the last three years. The rise was due to local apparel exporters moving away from cotton to incorporate more man-made fiber to get better prices and increase business, according to the findings of a new study released today. Globally the ratio of non cotton fiber in a garment is 75% but in Bangladesh the picture is just the opposite because the…

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